Uncle Tommy's Western Restaurant


湯芝姆叔叔西餐廳

Restaurant  / 2018/ Changde

-

服務項目︰品牌全案設計 / 新媒體策略

 

湯芝姆叔叔西餐廳是位于常德澧縣的一家以平價親民的牛排為主打輔以披薩、煲仔飯、咖啡、茶飲、意大利面等簡餐小吃的偏流行網紅、時尚輕奢的體驗式西餐廳。湯芝姆叔叔西餐廳以獨特、時尚、新穎的視角打造親切、溫馨的家庭和年輕人聚餐的氛圍,給顧客帶來快樂、輕松、愉悅的用餐體驗引領澧洲人民享受不一樣的西式生活品位。
作為當地西餐廳界的新星,湯之姆叔叔西餐廳急需打開當地市場缺口,在與客戶進行深度溝通與市場調研後,初步確定歡趣、分享、時尚、牛排四個著重點,並創造性的提出了家庭體驗式西餐廳概念,因為湯之姆叔叔西餐廳這個名字比較具有童話色彩,于是我們創造出一個和藹可親又使得一手好廚藝的湯之姆叔叔卡通ip形象,迅速建立與其他品牌的品牌差異化,通過卡通ip的植入能更加容易傳遞出品牌的調性,增強了顧客對品牌的情緒感知。

 

-

Uncle Tommy's Western Restaurant is a popular, fashionable and luxurious experiential Western Restaurant in Changde Li County, which is mainly composed of cheap and friendly steak, supplemented by simple snacks such as pizza, casserole rice, coffee, tea and pasta. Uncle Tommy's Western Restaurant creates a friendly, warm family and young people's dining atmosphere from a unique, fashionable and novel perspective, bringing customers a happy, relaxed and pleasant dining experience, leading the people of Lizhou to enjoy different Western-style life taste. As a new star in the field of local western restaurants, Uncle Tommy's Western Restaurant urgently needs to open up the gap in the local market. After deep communication with customers and market research, it initially identifies four key points: fun, sharing, fashion and steak. It also creatively puts forward the concept of family experiential Western Restaurant, because the name of Uncle Tommy's Western Restaurant is fairy tale, so we created it. Create a kind and good cooking uncle Tommy cartoon IP image, quickly establish brand differentiation with other brands, through the implantation of cartoon IP can more easily convey the tone of the brand, enhance customer's emotional perception of the brand.

 

湯芝姆叔叔西餐廳
湯芝姆叔叔西餐廳
湯芝姆叔叔西餐廳
湯芝姆叔叔西餐廳
湯芝姆叔叔西餐廳
6(湯芝姆叔叔西餐廳)
7(湯芝姆叔叔西餐廳)
8(湯芝姆叔叔西餐廳)
9(湯芝姆叔叔西餐廳)
10(湯芝姆叔叔西餐廳)
11(湯芝姆叔叔西餐廳)
12(湯芝姆叔叔西餐廳)
13(湯芝姆叔叔西餐廳)
湯芝姆叔叔西餐廳
湯芝姆叔叔西餐廳

熊猫国宝老虎机

實現品牌創新之夢,即刻與我們聯系︰186 0841 6898
與我們聯絡
熊猫国宝老虎机 | 下一页