call me


Call米便當

Restaurant  / 2017 / Hunan
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服務項目︰品牌創建 / 品牌策略定位 / 品牌包裝 / 文化設計

在快餐行業,便當需要革新,需要從味道出發,訴求情感,從視覺塑造高品質、潮流範、年輕態。在這樣一個新型市場,Call米作為年輕活潑的一個新創特色連鎖品牌,盧克設計幫助其塑造品牌形象,給年輕的上班族們帶來視覺上的美感。
產品上,采用中央廚房配送,整體干淨、衛生,優質、保鮮,快捷、便利!品牌口號︰風里雨里,有我Call米。視覺設計上,亮黃和經典黑的搭配很有食欲,更是鮮明簡潔又時尚;LOGO和可愛小熊的卡通形象更是親近你我,正能量滿滿,一天都是開心,激情四射工作效率高。

 

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Call meters is a young and lively new characteristic chain brand, from the beginning of product innovation, continuous innovation, and constantly occupy new markets. In the fast food industry, it needs innovation, according to the demands of emotion from the taste, from the visual shaping force grid, fashion, young, stir in such a new market, youth, we more consumer groups for young workers, every day in the intense work, to bring their own innocence, a cheerful, good work, good meals, to refresh every day, enjoy the delicacy of feelings, happy to pass! Bright yellow and classic black match, very appetite, but also bright, concise and fashionable; LOGO and cute cubs cartoon image is closer to you, I am full of energy, a day is happy, passionate, high efficiency. Lunch is simple and tastes good. Products, the use of central kitchen distribution, the overall clean and sanitary, high quality and freshness, fast and convenient! Brand slogan: "wind, rain, I have Call meters.". Our general office meal, taste good meal, after a long time of packing, loading, delivery of the stuffy, the taste changed, especially fresh and health, always in the most need to supplement working time, eat less than simple delicacy. Call me when you're hungry, we'll deliver the whole town! Really solve the problem you eat at work, brand positioning more fit the market.

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Call米便當
Call米便當
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Call米便當
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Call米便當
Call米便當
Call米便當
Call米便當

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